Social Media Video

SOCIAL MEDIA VIDEO

Social media video is an incredibly powerful tool for connecting with and engaging audiences, as it provides an interactive and visual way to communicate ideas and messages.

Vertical video content is becoming an increasingly popular way to engage with an audience on social media. With the rise of mobile phones, many people are viewing content in a vertical orientation, meaning that content creators have to find new ways to make their content stand out in this format.

WHY DO I NEED VERTICAL VIDEO CONTENT?

Click through our reasons to learn more about why a vertical video content strategy is important.

Vertical Video Content is EFFECTIVE

First, it's important to understand why vertical video content is so effective. When viewers are scrolling through their feeds, they're more likely to stop and look at content that's presented in a vertical format.

Content that's presented horizontally isn't as eye-catching and can be easily overlooked. Additionally, vertical video content allows for more of the frame to be visible, which helps to better showcase the content.

It’s a great way to ENGAGE your audience

Vertical video content is a great way to engage with an audience on social media. By understanding the importance of this format and optimizing your content for it, you can create content that stands out and resonates with viewers.

91% of Instagram users watch videos on the platform every week.

Allows you to be CREATIVE and showcase your business in a new light

Vertical content allows you to get creative! Instagram Reels allows you to be creative and have fun with your content. Try different video styles and effects to make your Reels stand out from the crowd.

Every social media platform is providing seamless integration for vertical video content.

Now that you know these powerful reasons to introduce more vertical video content - are you ready to get started?

Studies show, that the more invested a team is in using Instagram Reels, the better their engagement rate becomes. While daily posting is encouraged, weekly Instagram Reels have a 63% increase in viewers over traditional methods.